It used to be the case that a business could just make a post on Facebook and it would get seen by many of their fans. Over time, even ‘boosted’ posts stopped being effective to finding customers on Facebook. This is likely because Facebook invested heavily in their ad platform where they continue to change and add features all the time.
The good news is now businesses can reach many more people that are likely to buy from them. The downside is that the ad campaigns have to be set up just right or you can easily overpay (a lot) for your ads. That’s where agencies that specialize in running Facebook ads can save you money while increasing your customer reach.
As an example, in January 2016 what started as a small $110.53 campaign to test the Facebook waters generated $2300 in sales for the flower company Eco Flower. Given the huge 20x return on ad spend, the company ramped things up and invested $1070.47 over the 3 weeks leading up to Valentine’s Day and had even bigger success!
Not only did the flower shop get thousands of likes and shares, they also generated $61,218 in sales in 3 weeks just from Facebook ads!
How would you like to get over a 5700% return on your ad investment?
That’s why we believe running Facebook ads can provide one of the best returns for your advertising dollars. And that’s why BestROI leads with Facebook ads when it comes to marketing for small businesses.
Of course your mileage may vary, but we’ve seen time and time again that a well-designed ad campaign can generate a lot of income from Facebook ads. If you want to see if this could work for your business, schedule a 15-minute consultation below: