Blogging is still one of the best ways to drive traffic to your website and attract new customers. But are you making the most of your local business blog? Maybe not. If you’re not, the big question is what should you be doing? The answer starts with numbers and ends with specific advice. So, let’s […]
The 5 Simple Marketing Metrics You Should Know
When you’re running a business, it’s easy to become overwhelmed with everything you need to do. A lot of business owners look at marketing as an afterthought. They’re focusing on other things. That attitude’s a common one – but it’s not a great idea to ignore marketing. And while you might not have a ton […]
Chiropractor Photo Examples for Facebook Ads
You want to have a variety of different types of shots that work well, and with Facebook we need to make sure we are changing those out frequently or else people scroll right past the ads. Some specific poses to use: Doctor — alone Doctor — with patients (preferably treating in addition to posing/speaking) Doctor […]
Why Your Competitors are Thriving and You’re Not!
What are your competitors doing that you don’t know about? That might sound like a paranoid question, but it’s not. It’s a marketing must. If you don’t know what your top competitors are up to, you can’t beat them. It’s that simple. Of course, you can’t expect the competition to turn over secrets to you […]
7 Ways You Can Market Your Business Better
Is your marketing strategy helping you accomplish your goals? I’m willing to bet it isn’t – at least not all of them. And, if it’s not, that means there are things you could be doing better. The tricky thing, of course, is figuring out what those things are. It’s not like they’re going to walk […]